By Dr. Gina Maccarone, MD, FACS, FAACS

One of the biggest misconceptions about cosmetic surgery is that choosing the right procedure is the most important decision you’ll make.
It isn’t.
The most important decision is creating the right plan. Patients often come into my office after hours of research online, before-and-after photos, or questions typed into ChatGPT. “I think I need a facelift.” “I’ve decided I want eyelid surgery.” My answer is almost always the same: “Maybe.” Not because they’re wrong, but because a procedure is only one piece of the story.
One of the things I love most about consultations is that they rarely end where they begin. Patients arrive focused on a procedure, but as we talk, the conversation shifts to something more important: what actually brought them into my office. Sometimes it’s a milestone birthday. Sometimes it’s retirement, weight loss, a major transition. Sometimes it’s simply realizing the reflection in the mirror doesn’t match how vibrant they feel inside. Those conversations matter just as much as the physical exam.
Of course I’m evaluating facial structure, skin quality, tissue laxity, proportions. But I’m also listening for something else: what a patient is really hoping to get back. A patient may tell me she wants a facelift. What she’s actually describing is wanting to look less tired. Someone else may ask about breast surgery, but what she’s really talking about is feeling comfortable in her own clothes again after years of putting everyone else first. The procedure isn’t always the answer. The feeling is. That’s why consultations in my practice are never about matching someone to a procedure. They’re about understanding the person in front of me. Their goals. Their lifestyle. Their timing. Their expectations.
Sometimes I’ll ask questions that have nothing to do with surgery at all. What changed recently? Why now? What are you hoping to feel once this is behind you? Those answers tell me more than any measurement could. They help me understand whether surgery is actually the right solution, or whether something else could accomplish the same goal. Sometimes I recommend something less invasive. Sometimes surgery is genuinely the best option. And sometimes the best recommendation is simply to wait.
I know that can surprise people. But I don’t measure a consultation by whether someone schedules surgery. I measure it by whether they leave feeling informed, understood, and confident they’re making the decision that’s right for them. That’s the difference between choosing a procedure and creating a plan.
A procedure has a name. A plan has a purpose. It’s built around your anatomy, your goals, your stage of life, and an outcome that feels true to you, not someone else’s before-and-after. No two women age the same way. No two faces tell the same story. So why would two patients get the exact same recommendation?
They shouldn’t.
Final Thoughts from Dr. Gina
The best consultations aren’t about deciding which procedure to schedule. They’re about understanding your goals, your concerns, and what outcome will feel most like you.
No article, search engine, or AI tool can tell you exactly what’s right for your face or your life. Every consultation begins with understanding your goals, your anatomy, and what feels true to who you are. That’s where the best plans, and the best results, begin.
Xo,
Dr. G.
